Everything you wanted to know about LinkedIn – statistics and trends 2010

On request and by popular demand, I’ve compiled a list of facts and figures about the most professional networking site; LinkedIn. Did you know that the LinkedIn.com site was launched exactly 7 years ago, on 5 May 2003, and has 66,266,528 members at this moment?

LinkedIn corporation has currently 500 employees with its headquarters based in Mountain View, California and the European office centered in London, England. Their Customer Service center is based in Omaha, Nebraska. They also have smaller (sales) offices in San Francisco, New York, Chicago, Sydney, Mumbai and Amsterdam. The sales offices outside the USA are located in countries where there is relative high penetration or large population of users:

• Australia 1,235,574 members
• Canada 2,337,350
• India 5,380,162
• Netherlands 1,811,174
• United Kingdom 3,855,936
• United States 32,987,660

On average 36.5M people visit LinkedIn.com every month. In March 2010 they had the most visitors in one week until today: 15.1 Million. See also the following directly measured weekly stats:

The number of monthly visitors at LinkedIn.com (directly measured) keeps on growing spectacular:

The following countries are responsible for the highest (percentage of) Site Traffic:

In the following countries the LinkedIn website is also one of the most popular and best-visited websites:

1. Netherlands 12
2. India 13
3. United Kingdom 14
4. Denmark 16
5. Ireland 16
6. United States 17
7. South Africa 17

Other interesting facts are that people visit the website in 62% of the cases from home (38% at work). Roughly 1% of the LinkedIn addicts are responsible for a staggering 34% of all visits! 62% are passers-by and responsible for 18% of visits. The audience demographics for LinkedIn.com, relative to the general internet population, looks like this:

In other words, you’ll find more middle age man with no kids and a higher income and education level than the internet average here. Let’s finish with one of the new learning videos from LinkedIn: