Employer Branding Archive

  • Do you really care about other people? Would you give up your freedom to help others? Would you enter a room not knowing when you might get out? Tough questions to answers. Who cares? is a controversial, almost creepy, ambient interactive project that challenged the Swedish to prove if they […] 0

    Swedish Armed Forces: Who Cares?

    Do you really care about other people? Would you give up your freedom to help others? Would you enter a room not knowing when you might get out? Tough questions to answers. Who cares? is a controversial, almost creepy, ambient interactive project that challenged the Swedish to prove if they […]

    Continue Reading

  • To attract staff to IKEA’s mega store in Sydney, a creative agency came up with idea of inserting career instructions placed inside the famous IKEA flat packs. Customers literally delivered the mailer to themselves. They could then also share it with friends and family. 0

    IKEA: Career Instructions [VIDEO]

    To attract staff to IKEA’s mega store in Sydney, a creative agency came up with idea of inserting career instructions placed inside the famous IKEA flat packs. Customers literally delivered the mailer to themselves. They could then also share it with friends and family.

    Continue Reading

  • Executives now challenging HR and Marketing for responsibility of the Employer Brand strategy In an era of social media dominance where employer branding continues to develop around the world, HR and Marketing are now being challenged by Executives for control of the Employer Brand strategy in new survey findings from […] 1

    2011 Global Employer Branding Study Results [incl infographic]

    Executives now challenging HR and Marketing for responsibility of the Employer Brand strategy In an era of social media dominance where employer branding continues to develop around the world, HR and Marketing are now being challenged by Executives for control of the Employer Brand strategy in new survey findings from […]

    Continue Reading

  • In China, practically all companies are at high risk of losing one out of every five employees in their race for better opportunities and a better future. Research has shown that 20% of employees in China intend to leave their employer within a year. That is twice as much as […] 1

    A brutal message and daring concept, published with an innovative media strategy

    In China, practically all companies are at high risk of losing one out of every five employees in their race for better opportunities and a better future. Research has shown that 20% of employees in China intend to leave their employer within a year. That is twice as much as […]

    Continue Reading

  • So you don’t have a Facebook Fan Page yet? And you don’t have a LIKE button on your Career Site or Job Pages? Think again. Here are 10 quick facts you should know about consumer behavior on Facebook. 0

    10 facts why Facebook matters for Employer Branding

    So you don’t have a Facebook Fan Page yet? And you don’t have a LIKE button on your Career Site or Job Pages? Think again. Here are 10 quick facts you should know about consumer behavior on Facebook.

    Continue Reading

  • Is recruiting via social media effective? And how do you determine wether those efforts are succesful? That’s the question being asked as more and more businesses are investing in increasing amounts of social media recruiting.  With no standard means of measurement, there’s a wide variety of goals and metrics used […] 2

    80% of all companies use Social Media to recruit

    Is recruiting via social media effective? And how do you determine wether those efforts are succesful? That’s the question being asked as more and more businesses are investing in increasing amounts of social media recruiting.  With no standard means of measurement, there’s a wide variety of goals and metrics used […]

    Continue Reading

  • In four articles I’ll describe the developments in mobile recruitment. In Part 1 the explosion of mobile internet in the coming years and the evolution of online recruitment to mobile was discussed. The implications of mobile devices and the required actions for HR / Recruitment Managers were described in part […] 0

    The Future Of Mobile Recruitment: Checklist (part 3)

    In four articles I’ll describe the developments in mobile recruitment. In Part 1 the explosion of mobile internet in the coming years and the evolution of online recruitment to mobile was discussed. The implications of mobile devices and the required actions for HR / Recruitment Managers were described in part […]

    Continue Reading

  • Without a doubt, a positive online brand experience creates loyal customers and potential candidates. As several studies have discovered, the majority of consumers who engage with a brand in the digital space – whether by participating in a contest or by ‘liking’ a brand on Facebook – tend to not […] 2

    What makes people want to follow a brand? [Infographic]

    Without a doubt, a positive online brand experience creates loyal customers and potential candidates. As several studies have discovered, the majority of consumers who engage with a brand in the digital space – whether by participating in a contest or by ‘liking’ a brand on Facebook – tend to not […]

    Continue Reading

  • I love creative recruitment campaigns! And Hipster, a tech start-up in San Francisco, has been successful in attracting promising Mobile Engineers and Ruby Engineers, coming from companies like Google, Twitter, SalesForce, Oracle and AOL, to its company with a great referral campaign and an special attention-getting offer; $10,000 in cash […] 0

    Refer a friend and get $10,000 and a year’s supply of beer

    I love creative recruitment campaigns! And Hipster, a tech start-up in San Francisco, has been successful in attracting promising Mobile Engineers and Ruby Engineers, coming from companies like Google, Twitter, SalesForce, Oracle and AOL, to its company with a great referral campaign and an special attention-getting offer; $10,000 in cash […]

    Continue Reading

  • There are very restricted possibilities of advertising at Swiss universities. Therefore McKinsey in Switzerland looked for an unusual way of communicating and at the same time reach as many persons as possible. They found the solution in producing a pencil with an overly long eraser attached to it. On the […] 0

    Creative campus recruiting and direct marketing

    There are very restricted possibilities of advertising at Swiss universities. Therefore McKinsey in Switzerland looked for an unusual way of communicating and at the same time reach as many persons as possible. They found the solution in producing a pencil with an overly long eraser attached to it. On the […]

    Continue Reading

Page 2 of 612345...Last »